Matchaboy
During the summer of 2020, I was able to create a social media character under the name of "matchaboy". Immediately I was able to recognize the potential of this branding after it received large-scale media attention. I created an artistic direction that focused mainly on the life of a vintage European boy. I sold this image of style but also focused on how personal it is to my childhood. This collection includes some of my personal staples such as my tote bag, jewelry and vintage knitted sweaters.
MATCHABOY SWEATER
MATCHABOY TOTE
MATCHABOY NECKLACE
ABOUT EYES THAT ROVE
EYES THAT ROVE is a self-established brand that began in 2019. Originating in-between Paris and Miami, it has gained an international following due to its unique production, which includes film photography & VHS visualizers.